The most recent of the Halo live action trailers, Deliver Hope for Halo:Reach was a pretty decent affair, featuring a lot of firsts for the commercials such as live action Spartans and Elites, among other things. Microsoft recently put up a behind the scenes video for Deliver Hope that delves into all the work that went into making this trailer a reality:
I always appreciate these kinds of sneak peeks, but seeing a man don Kat’s armor kind of ruined it for me. Also, note how they only show snippets of the Elite costume but never give us a look at the whole thing in motion. Overall, it’s still a pretty cool video showing the making of one of the most elaborate commercials of all time.
Halo 3 set a precedent for using live footage to pimp a game, and now it seems like every new title has a live-action commercial to go with it. Halo is still the king with the excellent short called “Landfall” by Neill Blomkamp for Halo 3 and the “We Are ODST” video for the half-expansion cum sequel Halo 3: ODST. By rights, Reach should have an awesome trailer depicting Spartans kicking ass and taking names. However, all we’ve had are people on the planet Reach standing around talking, but that changes right now. Take a look at Halo: Reach’s live action trailer:
While I did enjoy the video of civilians before the fall of Reach, something about Spartans in combat just gets me even more excited for the game (if that was possible). It also helped that the video reminded me a little of District 9, which might have been intentionally done to link it back in with the Blomkamp shorts. What did you guys think of the trailer? Actually, what do you think of the current trend of using live-action commercials for games?