Sony Tugs the Nostalgia Strings with PS4 Ad

Since our hobby is something that we’ve grown up with, we gamers tend to be an over-nostalgic bunch. Sometimes all it takes to yank on our heart strings is a sound clip, a bar of music or a screenshot of an old game.

Sony taps into that nostalgia thread with their new PS4 ad, “For the Players Since 1995.” It’s about as close to pandering as you can get—but that doesn’t mean I don’t love it. They really capture that feel that no doubt many of us have had over the years of growing up with consoles in our rooms, and give lots of great shout outs, too.

The PS4 releases in just a few weeks. Count me excited.