Obvious News of the Day: Black Ops Pre-orders Going Like Crazy

black opsAs reviled as Activision is among the hardcore gamer population, the constant success of their franchises really makes me wish I bought some stock in the company. Whether they’re printing money with World of Warcraft or breaking sales records all over the globe with Call of Duty, Activision seems to be doing quite well for themselves.

While Call of Duty may be experiencing a little fatigue brand-wise, there’s no question that the next installment, Black Ops, will still pull in massive numbers over the holiday season. An analyst for Pacific Crest Securities has predicted that, even with the current kerfuffle between Activision and CoD-creating studio Infinity Ward, Black Ops is outpacing Modern Warfare 2 for pre-orders at this current time. His information comes from some of his “retail contacts”, so take from that what you will. The same analyst also says that even though Black Ops will have a greater number of pre-orders, he expects it to only move about 12 million copies during the holiday season, about four million less than Modern Warfare 2 did.

Black Ops is coming into a tough market this season with a lot of big-name titles from competing publishers hoping to vie for consumer’s holiday dollars. Could this be the first step on the road to mediocrity for Call of Duty, or do you think that the veteran franchise will have another stellar year? Has anyone pre-ordered this yet?

Source: 1up

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mitch@gamersushi.com Twitter: @mi7ch Gamertag: Lubeius PSN ID: Lubeius SteamID: Lube182 Origin/EA:Lube182 Currently Playing: Stardew Valley, Mario & Luigi: Paper Jam, Knights of the Old Republic 2: The Sith Lords, Battlefield 4, Tom Clancy Double Feature: Rainbow Six Siege and The Division

3 thoughts on “Obvious News of the Day: Black Ops Pre-orders Going Like Crazy”

  1. ” Could this be the first step on the road to mediocrity for Call of Duty[?]”

    – The first step was already taken with the last installment MW2, I’m hoping this game pushes them back on the side of “trusted good games”. I’ll let a friend buy it first, I’m on COD overload from 4 and World at War still..

  2. I get people who come into my store all the time and pre order it, so I don’t doubt it. Those same people will also be trading it in the week after release.

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